Style - Humorous

The style in this advert is humorous because of how the dad in this advert is being interrogated about some Hariobs which is the product being sold. This style makes it funny and memorable which is what the company intended the advert to do. This idea works because allot of people can laugh and maybe relate to this because of the family in it. The haribo adverts unique selling point is that the whole family can enjoy them together and that they're so good they are worth fighting for. It starts well because it catches your attention well and we don't find out what the product is straight away but it doesn't matter because viewers are already interested. When the little girl comes in at the end it makes viewers laugh and relate to it and want to talk about it and see it more.